In the ever-evolving world of fashion where culture meets innovation, a new name is rising with quiet defiance and bold purpose. Vibes and Styles is not just a fashion brand it is a movement. At its heart is Oyarebu Adulphus Gladys, popularly known in creative circles as Gnericvibes: a music artist, fashion designer, and tech enthusiast whose journey is stitched with resilience, artistry, and ambition.
Born in the vibrant city of Lokoja, Kogi State, but rooted in the traditions of Edo State, Gladys' story is deeply African, profoundly personal, and unrelentingly modern. Now based in Abuja, she stands at the intersection of heritage and futurism, birthing a brand that is as much about aesthetics as it is about storytelling.
From Sewing Rooms to Studios
The seeds of Vibes & Styles were planted early. In 2014, she began her fashion career as a secretary at Frank Stitches Clothing. But being on the sidelines was never her destiny. Gladys immersed herself in the hands-on craft, eventually becoming a machine operator proficient in everything from design to weaving, buttonholing, and final tailoring. It was here she cultivated the patience and precision that would later define her collections.
A brief detour into academia saw her enroll in a two-year course in Science Laboratory Technology at the Federal Polytechnic Idah, Kogi State. But even science couldn’t dull her creative fire. After her studies, she returned to fashion, this time not just to create but to lead. From 2017 to 2022, she served as manager at Fashion Town, where she mastered acquisition, accounting, and the nuances of fashion business operations. This era was her real-world MBA, earned through late nights, tight budgets, and countless fittings.
Building Legacy with Fabric and Code
In 2022, Gladys co-founded her first brand, MOGIN with Colours Peter, later rebranded as Colours and Gene, a name that foreshadowed what was to come: a blend of fashion, identity, and innovation. But 2024 would prove to be the year that changed everything.
She discovered blockchain technology.
For someone already immersed in music, fashion, and digital design, NFTs and on-chain identity weren't just new tech buzzwords they were the missing pieces. The realization struck: what if African fashion could exist both physically and digitally? What if collectors could own more than just a garment, but a story, a timestamp, a cultural artifact?
Introducing Vibes & Styles
Vibes & Styles was born out of this revelation. A phygital fashion brand rooted in African culture, modern tailoring, and web3 innovation. The brand doesn’t just sell clothing it sells heritage, digitized. Each piece is a canvas that merges urban streetwear energy with traditional African silhouettes. From Lagos to Paris, Abuja to the Metaverse, Vibes & Styles is crafting garments that are timeless in narrative and bold in expression.
On-chain utility is more than a novelty here. Each piece is mirrored as an NFT a digital twin that offers:
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History preservation of the collection and its cultural significance
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Collector rewards through exclusive drops, discounts, and perks
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Community governance(To Come) with NFT holders voting on future releases
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Crypto payments via the brand’s onchain store for a borderless shopping experience
A Future Woven in Code and Culture
Today, Vibes & Styles operates out of Abuja, where the rhythm of a new Africa echoes through every stitch. With a walk-in workshop on the horizon, a powerful 30-piece Heritage Collection launching in early 2025, and a mission to take African stories global, the brand is just getting started.
Gladys’ story is one of intentional evolution from a backroom machine operator to a blockchain-savvy fashion visionary. And as Vibes & Styles continues to rise, it doesn’t just represent the future of African fashion.
It is the future.
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